If you are a Scottsdale or Phoenix Metro dentist looking to use video marketing for your dental practice, you’ve come to right place
And welcome if you found me through my domain names DDSVideo.com and DMDVideo.com. If you practice dentistry in Arizona (or if you’re a dental student at the Arizona School of Oral Health and Dentistry—ASDOH in Mesa, Arizona, or Midwestern University—MWU in Glendale, Arizona), you might know me. I’ve been the marcom manager and managing editor at the Arizona Dental Association since 2010. The Association’s of the branding, marketing, and the monthly journal, Inscriptions, well, that’s my handiwork.
I know dentistry.
Scottsdale and Phoenix Metro dentists hire me to film their dental practice marketing videos because they work—they bring in patients, and I offer a 100% guarantee you and your team will love working with me (it’s a great team-building exercise, and even the most camera-shy team member feels included and enjoy themselves).
Check out some of the dental videos I’ve done on this web page. Click the following link to get all of the info on what I can do for your dental practice (and why your dentist peers hire me to market their practice). I also know that dentists are hit hard with costs. Everyone ones to charge the dentist, so I’ve priced my dental office marketing videos so that any practice that’s serious about growing can afford them. Check out my dental office video prices here.
See My Dental Practice Video Work
Highlight reel of dental office marketing videos I’ve filmed over the years.
Go ahead and have a look—how many Arizona dentists, hygienists, dental assistants, and front office professionals do you recognize?
Dentist Dr. Hamed was skeptical his dental office video would turn out well right after his interview was over—he didn’t feel like he did that well. I reassured him that the video would come out great, and that he was being too tough on himself.
I specialize in working with doctors who are new and even apprehensive about doing an interview—I can make everyone look and sound great (that’s my job!). Furthermore, I encouraged Dr. Hamed that the background music, vibrancy of the video footage, the great kids we had come in, and (most important) his fun and friendly interactions with the kids would compel parents to schedule an appointment at his practice. I can’t wait to see how this video helps his practice.
His enthusiasm and cordial demeanor towards kids shines in this video, and that’s exactly what parents are looking for!
Quick impromptu dental video done for friend, fellow editor, and dentist Dr. Eric in Safford, Arizona. This is proof that dentists are as much artists as they are scientists and healthcare professionals. Quite an honor to feature Dr. Eric “the artist.” As a hobbyist, he works in tile/mosaic, oils, graphite, stained glass, clay, fabric (weaving), etching/engraving, and in this video, water colors.
Dentist Dr. Allison and her team in Phoenix, AZ, were wonderful to work with. The script and creative direction for the promo video I came up with while eating lunch—sometimes inspiration comes to you quickly! This dental practice video was originally filmed for the American Dental Association (and had a different ending). I changed the ending so Dr. Allison could use it as a dental marketing video for her practice. Because of her patient load, we had to split the filming into two shoots—a week a part. Everyone wore the exact same thing, but the patient (who was a dental assistant) forgot I’d asked her to make sure her nails were painted the same. I did my best to edit this out, but if you look closely, you’ll see it.
Ah, as you’d guess, this was a fun one to film. As a member of the Arizona Dental Association, I’ve participated in several of these throughout my career. Each year they seem to raise the bar and get more organized. Special thanks to all of the dentists who volunteer their skill and time to help these kids maintain bright, healthy smiles. I can’t forget to thank the Arizona School of Dentistry and Oral Health (ASDOH), Mesa, AZ, and the dental students down there—they put on an incredibly fun event. I’ve never seen kids so excited to see a dentist. The creative direction was to put together something together that was upbeat and fun—something that showcased the spectacle/event as a whole rather than just the clinical portion of it. This dental video was submitted and won the Arizona Dental Foundation a grant from Phoenix Suns Charities in 2019.
If you scroll down this page, you’ll see a longer video I filmed for dentist Dr. Alan Curtis, it involves an interview. For this dental office marketing video, he wanted something that was upbeat and really fun. Dr. Curtis has kind of a silly quirky side, so while this video works great for his young patients, I understand it might not work for a Phoenix or Scottsdale periodontist, endodontist, prosthodontist, etc.
Quite an distinction to work with dentist Dr. Jacqueline Allen and Kevin Conroy at Phoenix Endodontic Group. These endodontists know a lot of videographers, marketing agencies, and video production companies in Phoenix, so I was honored they chose to work with me. The video production shoots for their Phoenix and Paradise Valley offices were the epitome of a family effort—both of our families helped out!
So what happens when I step in front of the camera to act as a referring GP to an orthodontist? Well, let’s just say I knew long ago I didn’t have the aptitude to be a dentist. I now know it’s better I stay behind rather than in front of the camera when rolling 🙂 Still, what this shows is not only am I a bad actor, but that you and your entire team are going to have fun during this experience, and isn’t that important too? What’s the point of getting a good dental dental promotional video if it’s a stressful, unpleasant experience? Work with me, and I promise everyone (dentist, hygienists, office manager, dental assistants, and patients) will be respected, be comfortable, and they’ll have fun.
This is a short punchy dentist office video that just shows the fun kids have at this dental practice. I always shoot more footage than needed, so including these add-on videos as sort of a bonus is a nice way for me to say, “Thanks, Doctor. It was great working with you!” If you missed it, the longer version of this video (including interview footage) is toward the top of the page.
Coincidentally, I’d met and actually interviewed dentist Dr. Harman in a random chance meeting at the state dental meeting in Phoenix, Arizona (Phoenix Convention Center) years before. I remembered Dr. Harman, and thankfully, not only had he remembered me, but I’d gotten considerably better at filming and directing by the time we filmed Dr. Harman’s dental office promotional video.
Dentist Dr. Bazargan was a joy to work with, and of all of the dental office YouTube videos I filmed for Sonoran Desert Dentistry, this one was my favorite. I think Dr. Bazargan was really surprised how fast I was able to film and put this together. I think this video was her favorite too!
I visited dentist Dr. Kyla Hollen to do a story on her for the Arizona Dental Association’s monthly publication (I am the managing editor). Filming a dental promotional video wasn’t on my “to do” list heading down to Tucson that day. Because we had a little extra time before the mock dental patients arrived, I put this together for her. I’d never met Dr. Hollen before that day, and we pretty much threw everything together at the last minute. During the interview, the cameras are sitting atop a step ladder and a handful of Dr. Hollen’s pediatric dentistry text books from dental school. The out-of-frame mic was placed on a cushion/stool right in front of her but below the camera.
Filming the dentists at Sonoran Desert Dentistry was fun—really. All three doctors were a little wary about interviewing in front of video cameras, but they all had a great time (and they did great). As a video marketing professional, it’s important to get the footage you need. However, it’s equally important to ensure that everyone has a good experience. Even if you’re a little wary about being on camera, I’ll make sure you’re comfortable and that you genuinely have a good experience.
I was going for a high-energy clip that shows learning, social events, and fun attendee interactions for this dental meeting hype video. Special thanks to AzDA member dentist and friend Dr. Tung Bui (Tucson endodontist) for his terrific drone footage.
WRDE, the Western Regional Dental Experience, Phoenix, AZ is the annual meeting of the Arizona Dental Association. Held every spring, it brings in 4-5k dental professionals (dentists, hygienists, dental team members, and dental companies from around the state and around the country). The 2019 meeting is held at the Renaissance Resort and Spa in Glendale, AZ (right next to where the Arizona Cardinals play football). WRDE is the largest annual dental meeting in Arizona.
This is the second office I filmed for Phoenix Endodontic Group—this dental video production was for endodontist Dr. Susan Wood in Paradise Valley. It was fun mounting the GoPro camera on the CBCT arm that rotates around the dental patient. Phoenix Endodontic Group’s PV dental office is professional yet home-like and quaint. I don’t know who designed the dental office, but they did a wonderful job.
Board-certified orthodontist Dr. Chris Murphy and his dental team in North Scottsdale were great to work with. My favorite part of this dental office video is Dr. Murphy recalling a terrific experience with his ortho—then conceding that his ortho headgear “wasn’t awesome.” LOL. These unexpected, impromptu sound bits give an authentic and good-natured feel to the video. They also help potential dental patients feel a more personal, emotional connection with the doctor. When potential dental patients perceive they kind of like, know, and can trust a dentist, they’ll schedule an appointment. That is the magic of video marketing for dentists.
This how to brush with braces instructional video for Dr. Alan Curtis was a first for me in a couple respects: I’d never done a dental instructional video before, and I have never appeared in one of the videos I filmed. This project was a heck of a lot of fun for all of us. The dental assistant Amber did a great job—I didn’t know she had it in her. After my performance as a general practice dentist, I think it might be best if I stay behind the camera. Check out the outtakes / bloopers in the video towards the top of this page. It’s clear I am not cut out to be a dentist or an actor.
I put this video together quickly for Dr. Onika Patel. Funny in calling her “doctor.” I knew her when she was Onika, the dental student. Dr. Patel’s done some incredible work for the Arizona Dental Association and even the ADA. I, and so many others in the dental profession in Arizona, are proud of what she’s accomplished. This dental practice video promotes Dr. Patel’s new practice, Minted Dental (in Desert Ridge). However, because that office is in the process of being built by Denco Dental Construction, we filmed this at the Arizona School of Dentistry and Oral Health (ASDOH), where Dr. Patel is an instructor.
Another dental office video we filmed efficiently and cost effectively—this with a dental hygienist screening for oral cancer with a VELscope oral assessment system. Observing HIPAA patient privacy law (as well as getting video release signatures) is often a necessary step in filming. However, in this case, as in many dental videos I’ve filmed, the “patients” are really just the dentist’s or team’s friends and family.
Upbeat dental product video I shot and edited for ULU, a new hands-free toothbrush. This really was a spur-of-the-moment video shoots—we didn’t have the time to develop a solid creative direction over the course of weeks or even days. Still, the project turned out really well, and the client was thrilled. Unusually, I did NOT film all of the clips seen in the video. I filmed and edited friend and AzDA member dentist Dr. Bienstock’s interview. The other four interviews were shot in CA. I edited, but did not film them—I was asked to film these interviews, but LA is a long drive with a truck-load of camera gear.
This is a dental continuing education promotional video for a dental assistants’ workshop I put together for the Arizona Dental Association, as well as Dr. David Frausto and Dr. Andrew Zeiger, Prescott Valley, Chino Valley, and Surprise. The workshop will be available at WRDE 2019 at the Renaissance Hotel and Spa in Glendale. Visit westernregional.org for information. It’s noteworthy for me to share that we filmed the interview footage for this course a couple of years after the bRoll was filmed. We also filmed the interview footage in tight time frame with a lot of noise around us (it was a last-minute decision to film). Both Dr. Frausto and Dr. Zeiger did a great job with such little notice!
I was so engrossed with what I was doing, I didn’t know someone was taking behind-the-scenes photos of this dental video production. It’s important to me that we create a dental video that brings in patients and shares your passion for dentistry and your dental patients. It’s just as important that you and your dental team have fun and enjoy the experience. Here Dr. Ho is having a little fun 🙂
The idea for this dental association promo video just popped into my head one day. Within 48hrs I had it scripted, filmed, narrated (yes, that’s me speaking), and the final cut finished. Videos don’t usually come together that quickly, but this one had a lot of momentum. The focus of the video was twofold: to edify current members of the Arizona Dental Association; second, to encourage non-member dentists to look into what the dental association is doing for them, for dentistry, and for all Arizona citizens as it relates to oral health.
First music / dance video I’ve put together. This is for our (the Arizona Dental Association’s) annual dental meeting (WRDE). Thx to ASDOH and MWU dental students, as well as Dr. Mai-Ly Duong for showing off their awesome moves—smart to let me film but not dance, also, special thanks to the management and staff of the Renaissance Hotel and Spa in Glendale for letting us film on location.
I’ve done a lot of dental patient testimonial videos for Accucare—so many that I could set up my A/V gear in their front office with my eyes closed and one hand tied behind me. Consumers trust video testimonials exponentially more than mere text testimonials (or even text testimonials accompanied by a photo). The dental office manager, and I have got the process down so well we get dental patients in and out within 5-10 minutes. As a result, we can film a truckload of the dentist’s patient video testimonials in a short amount of time, which saves the dental practice money.
Had one of the dental assistants help me with this dentist marketing video—showing off the dental practice’s CEREC machine. We weren’t able to get a patient to come in that day so we used another dental team member. She had the same blue scrubs on so we put a coat on her, and in post production, you’ll see I turned her scrub bottoms from blue to gray to hide she was actually a dental team member.
This was one of the first videos I filmed for Dr. Brad Willcox. It was created to play in the front office area before patients were brought back to the dental operatories. Because dental patients are often unaware of the full gamut of procedures and treatments a dental practice offers, dentist marketing videos like these are effective in helping dental patients discover and elect to take advantage of services they wouldn’t otherwise have known about.
I put this together for the state dental association’s women dental CE and social outlet, it is called Women in Dentistry. They wanted something fun and upbeat that would show the community and camaraderie the women dentists enjoyed. I recruited some family to help out at the beginning of the marketing video.
Continuing on in promoting AzDA’s Women in Dentistry program, I worked with Dr. Jeanette McClain (Peoria, Arizona) and her family for this dental promotional video that shows a day in the life of a frenetically-busy women dentist (and mom). Dr. Jeanette had loads of energy and was a blast to work with. She’s an exceptional kid’s dentist, and is the queen of Silver Diamine Fluoride (SDF), but I have a feeling she might have been a solid actor had she taken a different path in life!
This was another video marketing idea I came up with at lunchtime. I’ve trained with these boxers and boxing trainers before, and it occurred to me that organized dentistry functions a lot like a coach, resource, and a mentor in your boxing corner (especially when things get rough). Special thanks to my boxing buds Billy, Rollin, and Uncle Jerry, for their help.
This dental marketing video production shoot promoted a new dental business management program to new dentists in Arizona. This THEOS (To Help Each Other Succeed) program is an ADA award-winning program in its second year. Special thanks to Clinical Instructor at the Center for Advanced Oral Health (ASDOH, in Mesa, Arizona) Dr. Mai-Ly for her help. Coincidentally, it was the first dental video I ever filmed and directed.
This video was actually filmed while I was shooting another product marketing video specifically for dental hygienists. The aRoll (interview footage) was shot at a different time and location. You have to love the enthusiasm of the hygienist who was featured in the video. She is a professional dental speaker, and it shows!
Dental patients of Dr. Eric, Dr. Kay, and Dr. Darren in Safford, Arizona. These people were like family to the dentists—some of their families had been visiting these dentists for several generations.
Yep, this is another lunchtime inspiration I had to film this video promotion for the American Dental Association (ADA). Dr. Tal Masswerman and Dr. Danielle Goldstein and their team (Scottsdale, Arizona), along with our team, had a blast. We ended filming around 10pm and everyone was pretty silly by then. Dr. Tal had a great sense of humor and was a joy to work with. This dental marketing video was filmed early in my videography career. It was fun, but I can spot a lot of things I’d do differently now.
Dr. Testimonial is a video marketing company founded by a friend of mine who’d been a staple in the dental profession for years named Elgin. I first met Elgin when he worked for a dental finance company (I did a podcast with him). When he moved from dental finance to dental video marketing, I was honored he asked me to help out with the venture. Dr. Testimonial allows dental practice to run streaming videos to their reception area televisions. The videos educate and encourage patients about services and treatments the dentist offers (many of which the patient might not even be aware of).