Sean’s a fast-moving, no-nonsense guy, so when he decided he was ready to shoot this video, I needed to move quickly, and I needed to make sure the amount of downtime Sean would experience would be minimal—he’s way too busy. A lot of my clients, including physicians, attorneys, pastors, and dentists, are just too busy to wait around while I get things set up, so what I do is to make sure everything is ready when they arrive on set. They can sit, get comfortable, deliver their interview, and leave without wasting any of their time. That might not seem like much, but when you’re busy, it’s invaluable.